In today’s episode two of the co-founders, Gabrielle Brassard-Lecours from the French edition and Ethan Cox from the English edition, discuss what it’s like to found a media outlet, what issues with the mainstream media motivated them to take such a seemingly crazy risk and what a day in the life of a Ricochet editor looks like.
Ricochet was founded in 2014 as a national public interest media outlet, in an era of crisis for media outlets of all kinds. Almost two years later, the outlet is still alive and kicking, and expanding into new ventures like podcasting and short video reports on Facebook.
We started this outlet in 2014 on a promise to serve the public interest — your interest — in all things. Since then we’ve won just about every major journalism award in Canada, and our reporting has influenced policy and legislation at every level.
In 2025, we were granted Registered Journalism Organization (RJO) status — one of just six English-language outlets that have earned that designation. That means your donation to us is now tax deductible. What are you waiting for? Fund the journalism you want to see in the world.